Effective Date: April 1, 2026
Last Updated: April 23, 2026

These Terms of Service (the "Terms") constitute a legal agreement between you ("User", "you", or "your") and CELERITY STUDIOS INDIA PRIVATE LIMITED (the “Company”) together  with its affiliates and subsidiaries, (collectively "MIXXI"), "we", "us", or "our"), governing your access to and use of the MIXXI platform, including the mobile application, website at mixxi.ai, and all related services (collectively, the "Platform").

By accessing, downloading, installing, or using the platform, you acknowledge that you have read, understood, and agree to be bound by these terms. If you do not agree to these terms, do not access or use the platform.

1. DEFINITIONS AND INTERPRETATION

1.1 Definitions

In these Terms, unless the context otherwise requires:

a. "AI-Generated Content" means music video content created by the Platform using artificial intelligence technology based on User (as defined below) selections and inputs.

b. "Digital Asset" means any of the five categories of creative elements available on the Platform, namely, song, star, look, move, and world.

c. "Biometric Data" means facial geometry, facial landmarks, facial expressions, and other biometric identifiers collected from User photographs for the purpose of AI avatar creation and video generation.

d. "Content" means any information, data, text, images, photographs, videos, audio, graphics, or other materials.

e. "Creator" means any individual or entity that has contributed Digital Assets to the Platform, including but not limited to fashion designers, choreographers, artists, and AI content creators.

f. "Deepfake" means synthetic media in which a person's likeness is replaced with another person's likeness, or content that falsely depicts a person doing or saying something they did not actually do or say.

g. "MIXXI" means a personalized short-form music video created through the Platform by combining selections from the five Digital Asset layers.

h. "MIXXI RISING" means the live competition series operated through the Platform whereby Users can participate in weekly challenges and compete for prizes.

i. "NNA Framework" means the naming, numbering, addressing system that assigns unique, permanent identifiers to every Asset on the Platform for attribution and revenue-sharing purposes.

j. "Premium Assets" means Digital Assets available for purchase or as part of subscription tiers that provide enhanced features or exclusive content.

k. "Synthetic Content" means all AI-Generated Content created by the Platform, including MIXXIs, which are clearly identified as artificially generated using machine learning technology.

l. "User Content" means any Content that Users upload, submit, post, or transmit through the Platform, including photographs uploaded for avatar creation.

1.2 Interpretation

References to statutory provisions shall be construed as references to those provisions as amended, consolidated, extended, or re-enacted from time to time. Headings are for convenience only and do not affect interpretation.

2. ACCEPTANCE OF TERMS AND ELIGIBILITY

2.1 Binding Agreement

By creating an account, accessing, or using the Platform in any manner, you enter into a legally binding contract with MIXXI and agree to comply with these Terms, our Privacy Policy, Community Guidelines, and all applicable laws and regulations.

2.2 Age Requirements

a. Age Restrictions: The Platform is intended solely for use by individuals who are (eighteen)18 years of age.

b. Compliance and Verification: MIXXI reserves the right to request proof of age at any time and to suspend or terminate access to the Platform if it determines, at its sole discretion, that a user does not meet the minimum age requirement.

c. Participation in MIXXI RISING: Participation in MIXXI RISING and eligibility to receive any prizes is strictly limited to users who are 18 years of age or older.

2.2 Capacity and Authority

You represent and warrant that you have the legal capacity to enter into these Terms and that your use of the Platform will not violate any applicable law or regulation. You acknowledge that you have not relied on any representation, warranty, or statement not expressly set out in these Terms.

2.3 Geographic Restrictions

The Platform is currently available in India. Access from other jurisdictions shall be restricted or prohibited.

2.4 Modifications to Terms

We reserve the right to modify, amend, or update these Terms at any time at our sole discretion. We will provide notice of material changes by posting the updated Terms on the Platform and updating the "Last Updated" date. Your continued use of the Platform after such changes constitutes your acceptance of the modified Terms. If you do not agree to the modified Terms, you must discontinue use of the Platform.

3. ACCOUNT REGISTRATION AND SECURITY
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3.1 Account Creation
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To access certain features of the Platform, you must create an account by providing accurate, complete, and correct information. You may be required to provide your name, email address, mobile number, date of birth, and other information as requested during the registration process. Accounts have no monetary value and are non-transferable. Users may not sell, transfer, or assign accounts or any associated rights.

3.2 Account Security

You are responsible for maintaining the confidentiality of your account credentials, including your username and password. You agree to:

a. Choose a strong password and keep it confidential;

b. Not share your account credentials with any third party;

c. Immediately notify us of any unauthorized access to or use of your account;

d. Be solely responsible for all activities that occur under your account.

MIXXI shall not be liable for any loss or damage arising from your failure to comply with these security obligations.

3.3 Account Accuracy

You agree to provide true, accurate, correct, and complete information during registration and to update such information to maintain its accuracy. Providing false information may result in immediate termination of your account.

3.4 ccount Suspension and Termination

We reserve the right to suspend, restrict, or terminate your account at any time, without prior notice, if we believe you have violated these Terms, engaged in fraudulent activity, or for any other reason at our sole discretion. Upon termination, your right to use the Platform will immediately cease.

4. DESCRIPTION OF SERVICES
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4.1 Platform Overview
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MIXXI is an AI-native short-form music video remix platform that enables Users to create personalized music videos by selecting from five interchangeable creative layers: song, star, look, move, and world. The Platform uses artificial intelligence to generate videos in real-time based on User selections.

4.2 Service Features

The Platform provides the following core features:

a. Video Creation: AI-powered generation of personalized music videos based on User-selected Digital Assets;

b. Recommendations: Personalized layer combination recommendations based on User preferences and demonstrated taste;

c. Sharing: Ability to share created videos via WhatsApp deep links and other social media platforms;

d. MIXXI RISING Competition: Participation in weekly live competition series with voting and prize opportunities;

e. Remixing: Ability to remix existing MIXXIs by changing one or more Digital Asset layers;

f. Premium Features: Access to exclusive Digital Assets, extended video creation limits, and enhanced quality through subscription tiers;

4.3 Subscription Tiers

The Platform offers multiple subscription tiers, including:

a. Free Tier: Ad-supported access with limited monthly video creation and standard resolution;

b. Pro Tier: Enhanced resolution, increased monthly video creation limits, and reduced advertising;

c. Studio Tier: Highest resolution, maximum monthly video creation, Premium Asset catalog access, and ad-free experience.

Pricing, features, and limitations of each tier are subject to change and will be communicated through the Platform.

4.4 Service Modifications

We reserve the right to modify, suspend, or discontinue any aspect of the Platform or any service feature at any time, temporarily or permanently, with or without notice, at our sole discretion. We shall not be liable to you or any third party for any modification, suspension, or discontinuance of the Platform or any service.

4.5 Technology Requirements

Use of the Platform requires a compatible device, internet connection, and up-to-date software. You are responsible for obtaining and maintaining all equipment, software, and services needed to access and use the Platform.

5. INTELLECTUAL PROPERTY RIGHTS
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5.1 Platform Ownership

The Platform, including all software, technology, design, graphics, user interface, code, data, algorithms, databases, and all other materials and intellectual property contained therein, is owned by MIXXI and is protected by copyright, trademark, patent, trade secret, and other intellectual property laws of India.

MIXXI, the MIXXI logo, MIXXI RISING, and other marks used on the Platform are trademarks or registered trademarks of Company. You may not use these marks without our prior written consent.

5.2 License to Use Platform

Subject to your compliance with these Terms, MIXXI grants you a limited, non-exclusive, non-transferable, non-sublicensable, revocable license to access and use the Platform solely for your personal, non-commercial use. This license does not include any right to:

a. Modify, copy, distribute, transmit, display, perform, reproduce, publish, license, create derivative works from, transfer, or sell any information, software, products, or services obtained from the Platform;

b. Use any data mining, robots, scraping, or similar data gathering or extraction methods;

c. Reverse engineer, decompile, disassemble, or otherwise attempt to discover the source code or underlying algorithms of the Platform;

d. Remove or alter any copyright, trademark, or other proprietary notices from the Platform or Content.

e. Use the Platform or any Content for any commercial purpose without prior written consent from the Company;

f. Extract, download, or separately exploit any Digital Assets outside the Platform.

5.3 User Content Ownership

You retain all ownership rights in User Content that you upload to the Platform, including photographs uploaded for avatar creation. However, you grant MIXXI the licenses described in Section 5.4 below.

5.4 License Grant to MIXXI

By uploading or submitting User Content to the Platform, you grant MIXXI and its affiliates a worldwide, non-exclusive, royalty-free, fully paid-up, transferable, sublicensable, perpetual, irrevocable license to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, publicly perform, publicly display, and otherwise exploit such User Content in connection with:

a. Operating, providing, improving, and promoting the Platform and our services;

b. Creating AI-Generated Content and MIXXIs incorporating your User Content;

c. Enabling other Users to view, share, and remix your User Content as part of MIXXIs;

d. Promotional and marketing purposes related to the Platform;

e. MIXXI RISING broadcasts, streaming, and related programming;

f. Compliance with legal obligations and enforcement of these Terms.

g. This license continues even if you stop using the Platform, except that you may request deletion of User Content in accordance with our Privacy Policy and applicable data protection laws.

5.5 AI Model Training and Improvement

a. User Data for AI Training

You acknowledge and consent that MIXXI may use the following data to train, improve, and develop our AI models and algorithms (including but not limited to video generation models and recommendation systems):

- Aggregated and anonymized User Content (photographs and avatars) for improving facial recognition accuracy and avatar generation quality;

- Generated MIXXIs and user selections for improving video generation algorithms;

- User engagement data (likes, shares, views, interaction patterns) for training algorhythms;

- Remix patterns and creative combinations for enhancing recommendation systems.

b. Opt-Out Rights

You may opt-out of having your User Content used for AI training purposes by enabling the "Do Not Use for AI Training" setting in your account preferences. Opting out will not affect your ability to use core Platform features but may result in less personalized recommendations.

c. Biometric Data Training

‍Facial biometric data extracted from your photographs is not stored on our servers and is not used for AI training purposes. Facial processing occurs transiently during avatar creation only.

5.6 AI-Generated Content Ownership

AI-Generated Content created through the Platform, including MIXXIs, are works created using AI technology based on User selections and platform-provided Digital Assets. Ownership and intellectual property rights in AI-Generated Content are governed as follows:

a. Platform-provided Assets: All Digital Assets provided by the Platform (songs, stars, looks, moves, worlds) remain the property of MIXXI or the respective Creators who licensed them to MIXXI;

b. Generated Output: Subject to restrictions in these Terms and applicable law, you receive a limited license to use, display, and share MIXXIs you create for personal, non-commercial purposes;

c. Commercial Use: Commercial use of AI-Generated Content requires explicit written permission from MIXXI and may be subject to additional licensing fees;

d. Creator Attribution: All MIXXIs are subject to the NNA Framework, which tracks and attributes the use of each Digital Asset to its Creator for revenue-sharing purposes.

5.7 Music Licensing

All songs available on the Platform are licensed by MIXXI from music labels, publishers, performing rights societies (including IPRS and PPL), and other rights holders. Your use of songs through the Platform is strictly limited to creating MIXXIs for personal use and sharing as permitted by these Terms. You may not:

a. Extract, download, or use songs separately from the Platform;

b. Use songs for any other purpose not contemplated by these Terms;

c. Claim ownership or copyright in any songs;

d. Remove or obscure any copyright notices, credits, or metadata associated with songs.

5.8 Representations and Warranties

You represent and warrant that:

a. You own all rights to User Content you upload or have obtained all necessary permissions, licenses, consents;

b. Your User Content does not and will not infringe, misappropriate, or violate any intellectual property rights, privacy rights, publicity rights, or other rights of any third party;

c. Your User Content does not contain any viruses, malware, or harmful code;

d. Your User Content complies with all applicable laws and these Terms.
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e. Consent and Rights to Likeness: You represent and warrant that for any photograph of any person uploaded to the Platform, you have obtained: (a) express consent from that person to use their image for AI avatar creation; (b) any necessary rights or licenses to use such person's publicity rights, personality rights, or image rights.

5.9 Copyright Infringement Claims

MIXXI respects the intellectual property rights of others and expects Users to do the same. We respond to notices of alleged copyright infringement in accordance with the Indian Copyright Act, 1957, and the Information Technology Act, 2000.

If you believe that your copyrighted work has been infringed through the Platform, please submit a written notice to our designated Copyright Agent at copyright@mixxi.ai containing:

a. Identification of the copyrighted work claimed to have been infringed;Identification of the material that is claimed to be infringing and information sufficient to locate the material;

b. Your contact information, including name, address, telephone number, and email address;

c. A statement that you have a good faith belief that the disputed use is not authorized by the copyright owner, its agent, or the law;

d.A statement, under penalty of perjury, that the information in the notification is accurate and that you are the copyright owner or authorized to act on behalf of the owner;

e. Your physical or electronic signature.

Upon receipt of a valid notice, we will immediately remove or disable access to the allegedly infringing material and may terminate the accounts of repeat infringers.

5.10 Digital Assets and Creator Rights

Creators who contribute Digital Assets to the Platform retain ownership of their underlying creative works but grant MIXXI and Users licenses to use such Assets as part of the Platform's services. The NNA Framework ensures that Creators receive attribution and revenue share when their Assets are used in MIXXIs.

6. USER CONDUCT AND PROHIBITED ACTIVITIES
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6.1 Acceptable Use

You agree to use the Platform only for lawful purposes and in accordance with these Terms. You are responsible for all activity conducted through your account.

6.2 Prohibited Conduct

You agree not to engage in any of the following prohibited activities:

a. Content-Related Prohibitions

- Upload, post, transmit, or share User Content that is unlawful, harmful, threatening, abusive, harassing, defamatory, vulgar, obscene, pornographic, libelous, invasive of privacy, hateful, or racially, ethnically, or otherwise objectionable;

- Upload Content depicting or promoting violence, child sexual abuse material, non-consensual intimate imagery, or exploitation of minors;

- Upload Content that infringes any patent, trademark, trade secret, copyright, right of publicity, personality rights, or other intellectual property or proprietary rights;

- Upload photographs of other individuals without their consent;Create deepfake content or Content intended to deceive or mislead others about the identity of persons depicted;

- Upload Content containing false, misleading, or fraudulent information;

- Upload Content that violates any applicable law, regulation, or third-party rights.

b. Deepfake and Synthetic Content Prohibitions

- Political Deepfakes: Any synthetic content falsely depicting political candidates, public officials, or political figures making statements or taking actions they did not actually make or take, particularly during election periods or in contexts intended to influence voting behavior or public opinion;

- Fraudulent Identity Misrepresentation: Any content that uses another person's likeness, voice, or identity to impersonate them for fraudulent purposes, financial gain, defamation, or causing harm;

- Unlicensed Celebrity/Public Figure Misuse: Any content using the likeness of celebrities, public figures, or any person without having obtained proper consent, authorization, or license to use such person's image rights and personality rights;

- Misleading Misinformation: Any synthetic content presented as authentic footage that depicts false events, fake news, or misleading scenarios intended to deceive viewers;

c. Platform Misuse

- Attempt to gain unauthorized access to the Platform, other Users' accounts, or computer systems or networks;

- Use automated scripts, bots, crawlers, or similar technologies to access or interact with the Platform;

- Interfere with or disrupt the Platform, servers, or networks connected to the Platform;

- Circumvent, disable, or interfere with security-related features or features that prevent or restrict use or copying of Content;

- Reverse engineer, decompile, disassemble, or otherwise attempt to discover source code or underlying algorithms;

- Use the Platform to transmit viruses, malware, or other harmful code;

- Frame or mirror any part of the Platform without our express written authorization

- Collect or harvest personal information of other Users without their consent.

d. Competition and Commercial Prohibitions

- Manipulate voting, engagement metrics, or competition results through fraudulent means;

- Create multiple accounts to circumvent competition rules or Platform restrictions;

- Use the Platform for unauthorized commercial purposes or to advertise or solicit;

- Resell, redistribute, or sublicense access to the Platform or Premium Assets.

e. Misrepresentation and Impersonation

- Impersonate any person or entity, or falsely state or misrepresent your affiliation with any person or entity;

- Use another User's account without permission;

- Misrepresent your age, identity, or eligibility to participate in competitions or receive prizes.

6.3 Content Moderation

MIXXI employs a combination of automated systems and human review to moderate Content on the Platform. We reserve the right, but have no obligation, to monitor, review, edit, or remove any User Content or AI-Generated Content at our sole discretion, including Content that violates these Terms or is otherwise objectionable.
Content moderation does not imply that we endorse, support, or guarantee the accuracy, completeness, or reliability of any Content on the Platform.

6.4 Reporting Violations

If you encounter Content or conduct that violates these Terms, please report it to us at support@mixxi.ai or through the in-app reporting mechanism. We will investigate and take appropriate action, which may include removing Content, suspending or terminating accounts, and reporting illegal activity to law enforcement authorities.

6.5 Consequences of Violations

Violation of these Terms may result in:

a. Removal of User Content or AI-Generated Content;

b. Suspension or permanent termination of your account;

c. Disqualification from MIXXI RISING or other competitions;

d. Forfeiture of prizes, credits, or other benefits;

e. Legal action, including claims for damages and injunctive relief;

f. Reporting to law enforcement authorities where appropriate.

6.6 Abuse and Suspicious Behavior

MIXXI reserves the right to monitor user activity and to restrict, suspend, or terminate access to the Platform where user behavior is deemed abusive, suspicious, fraudulent, or inconsistent with normal usage patterns, as determined at MIXXI’s sole discretion.

7. PRIVACY AND DATA PROTECTION
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7.1 Privacy Policy

Your privacy is important to us. Our collection, use, storage, and sharing of your personal information is governed by our Privacy Policy, which is incorporated into these Terms by reference. By using the Platform, you consent to our collection and use of personal information as described in the Privacy Policy.

7.2 Data Protection Compliance

MIXXI complies with the Digital Personal Data Protection Act, 2023 ("DPDP Act") and the Digital Personal Data Protection Rules, 2025 ("DPDP Rules") in relation to the processing of your personal data.

7.3 Layered Consent and Consent Management

By creating an account and using the Platform, you provide your free, specific, informed, and unambiguous consent to our processing of your personal data. We implement a layered consent mechanism that provides you with granular control over different processing purposes:

a. Essential Service Consent (Mandatory)

- Account creation, authentication, and management;

- Provision of core Platform functionality (video creation, AI avatar generation);

- Processing biometric data transiently for avatar creation (on-device processing where technically feasible);

- Security, fraud prevention, and Platform integrity;

- Compliance with legal obligations;

- Enforcement of these Terms.

b. Optional Feature Consent (Opt-In)

- Personalized Recommendations: Processing your viewing history, engagement patterns, and preferences to provide personalized layer combination recommendations;

- Marketing Communications: Receiving promotional emails, notifications, and offers about new features, Premium Assets, and MIXXI RISING;

- AI Training Data: Using your User Content and engagement data to train and improve AI models as described in Section 5.4(g);MIXXI RISING

- Participation: Processing additional data including video submissions, voting activity, and payment information for competition participation and prize distribution.

c. Managing Your Consent

‍You may manage your consent preferences at any time through Settings > Privacy & Data Control. You can withdraw consent for optional features without affecting your ability to use essential Platform features.

d. Consequences of Consent Withdrawal

‍Withdrawing consent for optional features will result in: (a) Personalized Recommendations consent withdrawal: Less personalized recommendations, default content curation; (b) Marketing consent withdrawal: No promotional communications; (c) AI Training consent withdrawal: Your data will not be used for future model training; (d) MIXXI RISING consent withdrawal: Inability to participate in competitions or receive prizes.

7.4 Data Principal Rights

Under the DPDP Act, you have the following rights:

a. Right to access your personal data;

b. Right to correction of inaccurate or incomplete personal data;

c. Right to erasure of personal data (subject to legal and contractual limitations);

d. Right to nominate an individual to exercise your rights in the event of death or incapacity;

e. Right to withdraw consent (subject to legal and contractual consequences);

f. Right to grievance redressal through our Grievance Officer.

To exercise these rights, please contact our Data Protection Officer at [dpo@mixxi.ai] or submit a request through the Platform settings.

7.5 Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

7.6 Data Breach Notification

In the event of a data breach involving your personal data, we will notify you and the Data Protection Board of India within the timeframes prescribed by the DPDP Rules.

7.7 Biometric Data Processing and Facial Information

a. Collection of Facial Data

When you upload a photograph to create an avatar, our AI technology analyzes facial landmarks, geometry, expressions, and features. This constitutes biometric data under applicable privacy laws.

b. Purpose of Biometric Processing
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Your facial biometric data is used solely for:

- Creating personalized AI avatars that resemble your appearance;

- Generating AI-powered music videos featuring your avatar;

- Enabling facial expression mapping and animation in MIXXIs;

- Improving avatar quality and realism through technical optimization.

c. On-Device Processing

Where technically feasible, facial biometric extraction and initial processing occur on your device. Raw facial biometric templates are not transmitted to or stored on our servers. Only the processed avatar model is uploaded for video generation purposes.

d. No Third-Party Sharing

‍We do not sell, rent, share, or disclose your facial biometric data to any third parties, including advertisers, data brokers, or other commercial entities.

e. Retention and Deletion

‍Facial biometric data is processed transiently during avatar creation. We do not retain facial biometric templates or raw facial recognition data on our servers. Your avatar (the processed output) is retained as long as your account remains active or until you delete it. You may delete your avatar at any time through account settings, which will permanently remove all associated facial mapping data.

f. Security Measures

‍Facial data processing employs industry-standard encryption, secure transmission protocols (TLS 1.3), and access controls to prevent unauthorized access or disclosure.

g. Legal Basis

‍Processing of biometric data is based on your explicit consent provided during avatar creation. You may withdraw consent and delete your avatar at any time, though this will prevent use of avatar-based features.

7.8 Data Retention and Automated Erasure

We retain personal data only for as long as necessary to fulfill legitimate purposes. Our retention practices include:

a. Active User Data

Personal data of active users is retained for the duration of account activity plus the periods specified below.

b. Inactive User Automated Erasure

In accordance with DPDP Rules 2025, personal data of inactive users will be automatically erased after three (3) years of account dormancy or inactivity, except where:

- Retention is required by law (e.g., financial records, tax compliance);

- Retention is necessary for pending legal claims, disputes, or investigations;

- You have specifically requested extended retention for legitimate purposes.

c. Dormancy Definition

‍An account is considered dormant if there has been no login, content creation, or Platform interaction for a continuous period of three (3) years.

d. Erasure Notification

‍We will notify you via email [30 days] before automated erasure of dormant account data, providing you the opportunity to reactivate your account.

e. Exceptions to Automated Erasure

Certain data categories are retained beyond three years where legally required, including: financial transaction records (7 years), tax documentation, and data subject to ongoing legal holds.

f. User-Requested Deletion

‍You may request immediate deletion of your personal data at any time through account settings or by contacting our Data Protection Officer, subject to legal retention requirements.

8. PAYMENTS, SUBSCRIPTIONS, AND REFUNDS
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8.1  Subscription Fees

Certain features of the Platform require payment of subscription fees. All fees are stated in Indian Rupees (INR) and are subject to applicable taxes. Current pricing is available on the Platform and may be changed at any time with notice.

8.2 Billing and Renewals

Subscription fees are billed in advance on a monthly or annual basis, as selected by you. Subscriptions automatically renew at the end of each billing period unless you cancel prior to the renewal date. By subscribing, you authorize MIXXI to charge your chosen payment method for the subscription fee and any applicable taxes.

8.3 Payment Methods

We accept payments through various methods, including credit cards, debit cards, UPI, digital wallets (including Paytm), and other payment services. You represent and warrant that you have the legal right to use any payment method you provide.

8.4 Premium Assets

Premium Assets may be purchased individually (à la carte) or accessed through subscription tiers. Purchases of Premium Assets are final and non-refundable except as required by law.

8.5 In-App Purchases

The Platform may offer in-app purchases, including Power-Ups, premium votes, and other virtual items. All in-app purchases are final and non-refundable except as required by applicable law or as otherwise stated in these Terms.

8.6 Free Trials

We may offer free trials of paid subscriptions. If you do not cancel before the end of the free trial period, your payment method will be charged the applicable subscription fee and your subscription will automatically renew until cancelled.

8.7 Cancellation

You may cancel your subscription at any time through your account settings. Cancellation will be effective at the end of the current billing period. You will not receive a refund for the current billing period, but you will retain access to subscription features until the end of that period.

8.8 Refund Policy

Except as required by applicable law or as expressly stated in these Terms, all payments are non-refundable. Refunds, if issued, will be processed to the original payment method within [14] business days. We reserve the right to refuse refunds in cases of abuse or violation of these Terms.

8.9 Price Changes

We reserve the right to change subscription fees and pricing at any time. Price changes will not affect your current subscription period but will apply upon renewal. We will provide at least [30] days' notice of price increases.

8.10 Taxes

You are responsible for all applicable taxes associated with your use of the Platform, including but not limited to GST, service tax, and any other taxes imposed by Indian or foreign authorities. Fees stated on the Platform may be exclusive of applicable taxes.

9. MIXXI RISING COMPETITION TERMS
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9.1 Competition Overview

MIXXI RISING is a live competition series conducted through the Platform where Users can participate in weekly challenges, submit MIXXIs, and compete for cash prizes based on engagement scores. Participation is governed by these Terms and the separate MIXXI RISING Competition Rules.

9.2 Eligibilit

To participate in MIXXI RISING, you must:

a. Have a valid MIXXI account in good standing;

b. Be at least 18 years of age;

c. Comply with all applicable laws and these Terms;

d. Not be an employee, contractor, or immediate family member of MIXXI or its affiliates.

9.3 Voting and Engagement Score

Winners are determined by an Engagement Score calculated based on weighted metrics including views, likes, shares, remixes, and premium in-app votes. The specific weighting formula may be adjusted and will be disclosed in the Competition Rules.

9.4 Prizes

Prize amounts, distribution methods, and eligibility criteria are specified in the Competition Rules for each season. Prizes will be distributed via electronic payment methods, including UPI or Paytm wallet transfer. Winners are responsible for any applicable taxes on prizes received.

9.5 Fair Play

To ensure fair competition, the following activities are strictly prohibited and will result in immediate disqualification:

a. Vote manipulation, including purchasing fake votes or engagement;

b. Creating multiple accounts to generate artificial engagement;

- Colluding with other participants to artificially inflate engagement through vote-trading, collusion, or engagement circles;

- Using automated systems or bots to generate views, likes, or votes;

c. Any other conduct designed to gain an unfair advantage.

Violation of fair play principles will result in disqualification, forfeiture of prizes, and potential account termination.

9.6 Disputes and Decisions

All decisions regarding competition rules, eligibility, winner selection, and disqualifications, recalculation of engagement scores are made by MIXXI in its sole discretion and are final and binding. MIXXI reserves the right to modify, suspend, or cancel any competition at any time for any reason.

9.7 Prize Fulfillment and Tax Obligations

a. Prize Distribution Timeline

Prizes for each MIXXI RISING weekly challenge will be distributed within thirty (30) calendar days following winner announcement and completion of identity verification and tax compliance requirements.

b. Tax Responsibility

Winners are solely responsible for all applicable taxes on prizes received, including income tax. For prizes exceeding INR 10,000, MIXXI may be required to deduct Tax Deducted at Source (TDS) as per Indian Income Tax Act provisions. Winners must provide PAN (Permanent Account Number) or Form 60 as applicable.

c. Tax Reporting

MIXXI will issue Form 16A or other applicable tax certificates for TDS deducted and will report prize distributions to Indian tax authorities as required by law.

9.8 Winner Publicity and Promotional Rights

By participating in MIXXI RISING or winning any prize, you grant MIXXI the perpetual, worldwide, royalty-free right to use your name, username, avatar, photograph, voice, biographical information, winning MIXXI video, prize information, and statements about your win for promotional, advertising, and publicity purposes across all media (including MIXXI RISING broadcasts, social media, website, and marketing materials) without additional compensation, except where prohibited by law.

10. THIRD-PARTY SERVICES AND CONTENT
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10.1 Third-Party Services

The Platform may integrate with or provide links to third-party websites, applications, services, or content, including social media platforms (WhatsApp, Instagram, YouTube), payment processors, e-commerce platforms, and advertising networks. These third-party services are not owned or controlled by MIXXI.

10.2 No Endorsement

The inclusion of any link or integration does not imply endorsement, approval, or recommendation by MIXXI. We are not responsible for the content, privacy practices, or terms of service of third-party services.

10.3 Third-Party Terms

Your use of third-party services is governed by their respective terms of service and privacy policies. You are responsible for reviewing and complying with such terms.

10.4 Advertising

The Platform may display advertisements from third parties. We do not control or endorse advertised products or services and are not responsible for the accuracy or quality of advertisements.

11. DISCLAIMERS AND WARRANTIES
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11.1 "As Is" and "As Available" Basis

The platform is provided on an "As is" and "As available" basis without warranties of any kind, either express or implied. To the fullest extent permitted by applicable law, mixxi disclaims all warranties, express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, title, and non-infringement.

11.2 No Warranty of Availability

MIXXI does not warrant that:

The Platform will be uninterrupted, timely, secure, or error-free;

b. The results obtained from use of the Platform will be accurate or reliable;

c. The quality of any products, services, information, or other material obtained through the Platform will meet your expectations;

d. Any errors in the Platform will be corrected;

e. The Platform will be free from viruses, malware, or other harmful components.

11.3 Content Accuracy

We do not warrant the accuracy, completeness, or reliability of User Content, AI-Generated Content, or any information available through the Platform. You rely on such Content at your own risk.

11.4 AI-Generated Content Limitations

AI-Generated Content is created using machine learning algorithms and may contain errors, inaccuracies, or unintended results. We do not guarantee that AI-Generated Content will meet your expectations or be suitable for any particular purpose. MIXXI does not guarantee that AI-Generated Content will accurately represent any individual, nor that such content will be free from bias, distortion, or unintended outputs.

11.5 Third-Party Content and Services

MIXXI is not responsible for third-party content, products, or services accessible through the Platform. Any dealings with third parties are solely between you and such third parties.

11.6 Legal Advice Disclaimer

Nothing in these Terms or on the Platform constitutes legal, financial, medical, or professional advice. You should consult appropriate professionals for advice specific to your situation.

11.7 No engagement guarantee

MIXXI does not guarantee any level of views, engagement, visibility, or success in competitions or content performance.

12. LIMITATION OF LIABILITY
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12.1 Exclusion of Certain Damages

To the maximum extent permitted by applicable law, in no event shall mixxi, its affiliates, directors, officers, employees, agents, partners, or licensors be liable for any indirect, incidental, special, consequential, punitive, or exemplary damages, including but not limited to damages for loss of profits, revenue, data, goodwill, use, or other intangible losses. Arising out of or related to your use of or inability to use the platform.

12.2 Cap on Liability

To the maximum extent permitted by applicable law, the total liability of mixxi and its affiliates for any direct damages arising out of or related to these terms, including for any implied warranties, is limited to the amount you paid us to use the platform in the twelve (12) months prior to the event giving rise to liability, or one thousand rupees (inr 1,000), whichever is greater.

12.3 Basis of the Bargain

The limitations of liability set forth in this Section reflect the allocation of risk between the parties. The limitations specified in this Section will survive and apply even if any limited remedy specified in these Terms is found to have failed of its essential purpose.

12.4 Applicable Law Requirements

Some jurisdictions do not allow the exclusion or limitation of certain warranties or the limitation or exclusion of liability for incidental or consequential damages. Accordingly, some of the above limitations may not apply to you. In such jurisdictions, MIXXI's liability will be limited to the greatest extent permitted by law.

12.5 Indemnification

You agree to indemnify, defend, and hold harmless MIXXI, its affiliates, and their respective directors, officers, employees, agents, partners, and licensors from and against any and all claims, liabilities, damages, losses, costs, expenses, or fees (including reasonable attorneys' fees) arising from:

a. Your violation of these Terms or any applicable law or regulation;

b. Your violation of any rights of any third party, including intellectual property rights, privacy rights, or publicity rights;

c. Your User Content or any content you post, upload, or transmit through the Platform;

d. Your use or misuse of the Platform;

e. Your participation in MIXXI RISING or other competitions;

f. Any fraudulent, negligent, or wrongful conduct by you.

We reserve the right to assume exclusive defense and control of any matter subject to indemnification by you, and you agree to cooperate with our defense of such claims.

13. DISPUTE RESOLUTION AND GOVERNING LAW
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13.1 Governing Law

These Terms and any disputes arising out of or related to the Platform shall be governed by and construed in accordance with the laws of India, without regard to its conflict of law principles.

13.2 Jurisdiction

The courts of Mumbai, Maharashtra, India shall have exclusive jurisdiction over any disputes arising out of or relating to these Terms or the Platform. You irrevocably submit to the jurisdiction of such courts and waive any objection to venue in such courts.

13.3 Grievance Redressal

In accordance with the Information Technology Act, 2000 and the Intermediary Guidelines Rules, 2021, MIXXI has appointed a Grievance Officer to address User complaints and concerns.

Grievance Officer Contact Information:

Name: Yashanshu Bhardwaj
Email: grievance@mixxi.ai
Phone: 9029972038
Address: CELERITY STUDIOS INDIA PRIVATE LIMITED, 3rd floor, CASP Bhavan, Baner Pashan Link Road, Pune 411021, Maharashtra, India
‍
Available: Monday to Friday, 10:00 AM to 6:00 PM IST (excluding public holidays)You may submit complaints or grievances regarding User Content, Platform features, privacy concerns, or any other matters by contacting the Grievance Officer. We will acknowledge receipt of your complaint within 48 hours and endeavor to resolve it within 15 days in accordance with applicable law.

13.4 Class Action Waiver

To the extent permitted by applicable law, all disputes shall be resolved on an individual basis. You agree not to bring or participate in any class action, collective action, or representative proceeding against mixxi.

13.5 Time Limitation

Any claim or dispute arising out of or relating to these Terms should be filed within one (1) year after the cause of action accrues, to the extent permitted under applicable law.

14. INTERMEDIARY STATUS AND SAFE HARBOR
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14.1 Intermediary Status

MIXXI operates as an "intermediary" as defined under Section 2(1)(w) of the Information Technology Act, 2000. We provide a technology platform that enables Users to create, share, and interact with AI-Generated Content but do not initiate, select, or modify the substantive content created by Users.

14.2 Safe Harbor Provisions

MIXXI qualifies for safe harbor protection under Section 79 of the Information Technology Act, 2000, provided we observe due diligence and comply with the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021. MIXXI does not initiate, select or modify transmission of content.

14.3 Due Diligence Obligations

In accordance with the Intermediary Guidelines Rules, 2021, MIXXI:

a. Publishes these Terms of Service, Privacy Policy, and Community Guidelines;

b. Informs Users about prohibited content and conduct;

c. Has appointed a Grievance Officer to receive and address complaints;

d. Implements a notice-and-takedown mechanism for illegal or violative content;

e. Does not alter User Content except for formatting, display, or technical purposes;

f. Removes or disables access to unlawful content upon receiving actual knowledge or upon being notified by government authorities;

g. Preserves information and assists law enforcement authorities as required by law.

14.4 Notice and Takedown

If you believe that any Content on the Platform is unlawful, infringes your rights, or violates these Terms, you may submit a takedown notice to our Grievance Officer at grievance@mixxi.ai with:

a. Identification of the allegedly unlawful or infringing content;

b. Your contact information;

c. A statement explaining why the content should be removed;

d. Supporting evidence or documentation;

e. A declaration that the information provided is accurate.

We will investigate and take appropriate action, including removing or disabling access to the content, within the timeframes prescribed by applicable law.

14.5 Synthetic Content Disclosure

In accordance with proposed amendments to the IT Rules regarding synthetically generated or AI-generated content, MIXXI discloses that the Platform creates AI-Generated Content using machine learning algorithms. All MIXXIs are clearly labeled as AI-generated, and appropriate disclosures are provided to Users and viewers.

15. TERMINATION
‍
15.1 Termination by User

You may terminate your account at any time by accessing your account settings and following the account deletion process. Termination will not entitle you to any refund of fees paid for subscriptions or purchases.

15.2 Termination by MIXXI

We may suspend, restrict, or terminate your account and access to the Platform at any time, with or without cause, with or without notice, at our sole discretion, including if:

a. You violate these Terms or any applicable law;

b. You engage in fraudulent, abusive, or illegal activity;

c. Your account has been inactive for an extended period;

d. We are required to do so by law or legal process;

e. We discontinue the Platform or any material part there of.

15.3 Effect of Termination

Upon termination:

a. Your right to access and use the Platform immediately ceases;

b. All licenses granted to you under these Terms terminate;

c. We may delete your User Content, account information, and other data, subject to our data retention obligations;

d. You remain liable for any obligations incurred prior to termination;

e. Sections that by their nature should survive termination shall continue in effect, including Sections 5 (Intellectual Property), 11 (Disclaimers), 12 (Limitation of Liability), 13 (Dispute Resolution), and 16 (General Provisions).

15.4 Data Retention After Termination

We may retain certain information after termination as required by law, for legitimate business purposes, or to enforce these Terms. You may request deletion of your personal data in accordance with our Privacy Policy and the DPDP Act.

16. GENERAL PROVISIONS
‍
16.1 Entire Agreement

These Terms, together with the Privacy Policy, Competition Rules, and any other policies incorporated by reference, constitute the entire agreement between you and MIXXI regarding the Platform and supersede all prior or contemporaneous understandings and agreements, whether written or oral.

16.2 Amendment

We may amend these Terms at any time by posting revised Terms on the Platform. Material changes will be notified through the Platform, by email, or other reasonable means. Your continued use after the effective date of changes constitutes acceptance of the amended Terms.

16.3 Waiver

No waiver of any provision of these Terms shall be deemed a further or continuing waiver of such provision or any other provision. Our failure to enforce any right or provision of these Terms shall not constitute a waiver of such right or provision.

16.4 Severability

If any provision of these Terms is found to be invalid, illegal, or unenforceable by a court of competent jurisdiction, such provision shall be modified to the minimum extent necessary to make it valid and enforceable, or if modification is not possible, it shall be severed from these Terms. The remaining provisions shall continue in full force and effect.

16.5 Assignment

You may not assign, transfer, or delegate these Terms or your rights and obligations hereunder without our prior written consent. We may assign these Terms or any rights hereunder without restriction, including to any affiliate or in connection with a merger, acquisition, reorganization, or sale of assets. These Terms are binding upon and inure to the benefit of the parties and their respective successors and permitted assigns.

16.6 Force Majeure

MIXXI shall not be liable for any failure or delay in performance due to causes beyond its reasonable control, including acts of God, war, terrorism, riots, embargoes, acts of civil or military authorities, fire, floods, accidents, pandemics, strikes, or shortages of transportation, facilities, fuel, energy, labor, or materials.

16.7 Relationship of Parties

These Terms do not create any partnership, joint venture, employment, agency, or franchise relationship between you and MIXXI. You have no authority to bind MIXXI or make representations on its behalf.

16.8 Third-Party Beneficiaries

These Terms are for the benefit of and enforceable by MIXXI and you only. No third party shall have any right to enforce any provision of these Terms.

16.9 Notices

All notices to MIXXI under these Terms shall be in writing and sent to:

Celerity Studios Inc.
Address: 3rd floor, CASP Bhavan, Baner Pashan Link Road, Pune 411021, Maharashtra, India
Email: yashanshu@celerity.studio

We may provide notices to you by email to the address associated with your account, by posting on the Platform, or by other legally acceptable means. You consent to receive electronic communications and agree that such communications satisfy any legal requirement that communications be in writing.

16.10 Language

These Terms are prepared in the English language. In the event of any conflict between the English version and any translation, the English version shall prevail.

16.11 Mobile Application Terms

If you access the Platform through a mobile application:

a. These Terms apply in addition to any terms imposed by the app store provider (Google Play Store, Apple App Store, etc.);

b. The app store provider is not a party to these Terms and has no obligations regarding the Platform;

c. Your use of the mobile application must comply with the app store's terms of service;

d. In the event of conflict between these Terms and app store terms, these Terms shall prevail with respect to your relationship with MIXXI.

16.12 User Feedback

We welcome your feedback, suggestions, and ideas regarding the Platform. By submitting feedback, you grant MIXXI a worldwide, perpetual, irrevocable, royalty-free license to use, modify, and incorporate such feedback into the Platform without compensation or attribution to you.

16.13 Accessibility

We strive to make the Platform accessible to Users with disabilities. If you encounter accessibility barriers, please contact us at accessibility@mixxi.ai.

17. SPECIFIC LEGAL COMPLIANCE
‍
17.1 Compliance with Indian Laws

MIXXI complies with all applicable laws and regulations.

17.2 KYC and Anti-Money Laundering

For users participating in MIXXI RISING or receiving monetary prizes, we may require identity verification and compliance with Know Your Customer (KYC) requirements in accordance with applicable laws and regulations. You agree to provide accurate identification documents and information as requested.

17.3 Tax Compliance

You are responsible for determining and paying all applicable taxes arising from your use of the Platform, including prizes received, income earned, and purchases made. MIXXI may be required to report certain transactions or withhold taxes as required by law. We may request tax information, including PAN (Permanent Account Number), and you agree to provide such information promptly.

17.4 Platform Transparency

In accordance with regulatory requirements for digital platforms, MIXXI maintains transparency regarding:

a. Algorithmic curation and recommendation systems;

b. Content moderation practices and policies;

c. Data collection, use, and retention practices;Revenue-sharing and creator attribution mechanisms (NNA Framework);

d. Competition rules, voting mechanisms, and winner selection criteria.

Details are available in these Terms, our Privacy Policy, and other published policies.

17.5 Regulatory Cooperation

MIXXI cooperates with government authorities, law enforcement, and regulatory bodies as required by law. We may disclose User information in response to valid legal process, including court orders, warrants, and lawful requests from authorities.

17.6 Cookies and Tracking Technologies

The Platform uses cookies, pixels, local storage, and similar tracking technologies. Our use of these technologies is governed by our separate Cookie Policy available at [mixxi.ai/cookie-policy], which is incorporated by reference.

a. Cookie Consent

‍Upon first accessing the Platform, you will be presented with a cookie consent banner allowing you to accept or customize cookie preferences for different categories:

b. Strictly Necessary Cookies

‍Essential for Platform operation (cannot be disabled)

- Performance & Analytics Cookies: For usage analytics and Platform improvement (opt-in)

- Functionality Cookies: For enhanced features and personalization (opt-in)

- Advertising & Targeting Cookies: For targeted advertising (opt-in)

c. Managing Cookies

‍You may manage cookie preferences at any time through Settings > Privacy > Cookie Preferences, or through your browser settings. Disabling certain cookies may affect Platform functionality.

d. Third-Party Cookies

‍The Platform may use third-party cookies from analytics providers (Google Analytics), advertising networks, and social media platforms (WhatsApp, Instagram). These third parties may collect information about your activity across websites and over time.

e. Do Not Track

‍We honor browser "Do Not Track" signals where technically feasible for non-essential tracking.

18. CONTACT INFORMATION
‍
18.1 General Inquiries

For questions, concerns, or support regarding the Platform, please contact us at:

Email: support@mixxi.ai
Website: mixxi.ai/support

18.2 Grievance Officer

For complaints or grievances regarding User Content, privacy concerns, or Platform issues:
Name: Yashanshu Bhardwaj
Email: grievance@mixxi.ai
Phone: 9029972038
Address: 3rd floor, CASP Bhavan, Baner Pashan Link Road, Pune 411021, Maharashtra, India

18.3 Data Protection Officer

For privacy-related inquiries or to exercise your rights under the DPDP Act:

Name: Yashanshu Bhardwaj
Email: dpo@mixxi.ai
Address: Data Protection Officer, MIXXI (CELERITY STUDIOS INDIA PRIVATE LIMITED), 3rd floor, CASP Bhavan, Baner Pashan Link Road, Pune 411021, Maharashtra, India

18.4 Legal Department

For legal notices, copyright claims, or legal inquiries:

Email: legal@mixxi.ai
Copyright Agent: copyright@mixxi.ai
Address: Celerity Studios India Private Limited, 3rd floor, CASP Bhavan, Baner Pashan Link Road, Pune 411021, Maharashtra, India

19. ACKNOWLEDGMENT AND ACCEPTANCE

By accessing, downloading, installing, or using the mixxi platform, you acknowledge that:

a. You have read, understood, and agree to be bound by these Terms of Service;

b. You have read and understood the Privacy Policy;

c. You consent to the collection, use, and processing of your personal data as described in the Privacy Policy;

d. You meet all eligibility requirements for using the Platform;

e. You agree to comply with all applicable laws and regulations;

f. You understand that MIXXI may modify these Terms from time to time;

g. You waive any rights that may require your express written consent to these Terms.

If you do not agree to these terms, do not access or use the platform.

END OF TERMS OF SERVICE